What to See at Decorex 2021

Europe’s leading high-end interior design show Decorex returns to Kensington’s Olympia London from the 10th-13th October 2021. With a portfolio of the best names in luxury design and interiors, Decorex brings together trade buyers and manufacturers and is the premier platform for key designers and suppliers to connect with new and familiar faces, whilst discovering and nurturing new talent and future trends.

This year’s show will highlight a carefully curated pool of high-end luxury brands who are heading to Olympia to showcase collection launches and exceptional craftsmanship across a mix of products and designers. After a gap of ‘real life’ events across the industry, many brands are thrilled to be back at Decorex and are using the platform to launch never-seen-before collections and pieces.

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New products launching at Decorex 2021 include Enigma by Crucial Trading

Award-winning British bespoke sculptural lighting studio, Cameron Design House will launch two brand new never-seen-before designs, The Torsa and Halti. The studio specialises in designing and manufacturing statement chandeliers for leading residential, commercial and hospitality spaces. Each piece is bespoke and handcrafted by their talented team of craftsmen in their London workshops before being shipped to iconic projects around the world.

Design studio, Haberdashery, will be dedicating an entire stand to their sculptural lighting collection ‘Sand and Sea’, which launched virtually with Decorex last year and will now be exhibited physically for the first time at this year’s show, along with brand new bespoke options from the collection. The Sand and Sea collection will be showcased through a unique installation of carefully positioned lights that activate a complex artistic lighting effect involving reflections and refractions, allowing visitors to truly appreciate the beauty of these lighting centrepieces. Born out of the bespoke part of the business, Haberdashery will also be showcasing a large installation on their ‘Stand + Flux’ range at the show.

Haberdashery, Sand and Sea Collection

Empty State is a new lighting brand specialising in configurable modular lighting pendants brought to you from the team behind award-winning Cameron Design House in London, and launching for the first time at Decorex this October. Every design is machined from solid raw materials in-house in the UK and is inspired from iconic designs through the ages. Empty State will launch with six new products available in a curated collection of design ‘states’ and will be revealed in the secret blue room at Cameron Design House’s stand at Decorex.

Brass

The UK’s leading manufacturer of luxury solid brass interior hardware, Armac Martin will be unveiling their latest body of work, The Digbeth Collection, at this year’s show. The Digbeth Collection takes its name from an area in Birmingham renowned for its contemporary aesthetic, Digbeth, and echoes the raw textures found in this bold district. The collection of statement-making luxury hardware in solid brass is crafted in the heart of Birmingham by brass artisans, and features hand-finished linear ridged details to the surface, yielding a distinctive look and feel.

Sedilia’s Roll Top Sofa and Chair

British luxury lighting studio J. Adams & Co will be presenting Luna, their latest lighting collection which will be launching at the show. Named after the Roman goddess of the moon, the new Luna lighting collection combines luminous brushed brass with travertine, a material steeped in sculptural and architectural history. Belgian furniture specialist Vincent Sheppard will be presenting their new indoor and outdoor collections Lento, David, Kodo and Frida at Decorex. ‘Lento’, the Italian word for slow, takes inspiration from its name as a collection that exudes a laid-back and relaxing ambience. ‘David’ is a collection of pieces made of aged teak wood in a muted grey wash. The ‘Kodo’ collection consists of a daybed, a sunlounger and a rocking chair in weather-resistant materials. Lastly, the ‘Frida Lounge Chair’ brings together tactility with a sense of lightness through Scandinavian design aesthetics, natural wood and tactile rope.

Sedilla, the London-based team of designer-makers, will be launching its new Roll Top Sofa and Chair designs. A generously proportioned sculptural form, the Roll Top Sofa combines considered tactile curves with strong fluid lines. A curvaceous croissant of indulgence, the Roll Top Chair champions the softly supportive shape of a crafted crescent. It has been carefully designed to work equally well on its own or to complement the Roll Top Sofa.

Frida by Vincent Sheppard

Marc Wood Studio will take to Decorex to launch four new luxury lighting collections, Echo, Mirror Cone, Rosa, Rosa Rings, all handmade in London. The Rosa Rings collection was designed to showcase the opaque beauty of natural marble whilst the collection Mirror Cone embodies the beauty and timeless elegance of geometrical symmetry. Designed to be both functional and sculptural the Echo collection incorporates two pendant variations; lamp and shade. The two pendants can be hung together or separately to create beautiful lighting arrangements for a diverse range of interior spaces.

Wallcoverings

The Decorex show annually showcases some of the most mesmerising wallcovering designs and this year is no exception. British paint manufacturer, The Little Greene Paint Company will be presenting the National Trust II collection of wallpapers in the UK for the first time at Decorex, consisting of an eclectic collection of contemporary designs based on original patterns from the National Trust’s historic houses. Design studio Timorous Beasties will be launching their enchanting wallpaper collection, Matzu Tree. The design represents a wind harness through pattern, geometric shapes and Japanese trees, creating a stunning piece of wallpaper that looks somewhat like a piece of art.

British weavers of designer furnishing fabrics, Ian Mankin will be presenting their new Contour collection. Contour is a range of 31 fabrics, linen sheers and braids that focus on the inherent beauty of natural yarns to create elegantly textured semi-plains and structured motifs in a soft and feminine colour palette.

At the cutting edge of design and decorative arts since 1875, Liberty Fabrics will exhibit for the first time at Decorex this October and present their latest fabric collection ‘The Modern Collector’ new for 2021. For the collection, archival Liberty prints have been reinterpreted and reworked in a celebration of Liberty’s historic love of craftsmanship and design. Designed by an in-house team in the heart of London and printed in northern Italy, the patterns use both innovative digital technology and age-old techniques.

Furnishings

The show will see notable highlights in the soft furnishings section. British bespoke manufacturers, Hyde House, will showcase their new bespoke furniture range. This exclusive capsule collection of high end, bespoke upholstery will utilise Resinate ™, the company’s patented furniture finishing system, in innovative ways that have not yet been seen before in the bespoke furniture marketplace. Rug manufacturers, Riviere, will be showcasing their new colourways at this year’s show. The brand’s collaboration with Zoffany has expanded with the introduction of two new colourways to their Jigsaw design. The new colourways that will be showcased at the event are ‘Monochrome’ and ‘Chalk’, developed closely with the renowned fabric and wallpaper brand over recent years. Crucial Trading will be presenting their two new designs, Enigma and Morella. The Enigma design is woven from 100% new Zealand Wool, chosen for the purity of its natural colour which enables Crucial Trading to achieve such a spectacular colour palette for their collection, and whilst Morella is made from the same New Zealand Wool, Crucial Trading have created this design as it is a natural winner for all styles of the home, with an earthy palette and simple classic design.

Rosa Rings by Marc Wood Studio

Exhibitor Highlights

Other highlights not to miss at Decorex 2021 include Bert & May’s collaboration with Little Greene; luxury designer and manufacturer Frato; London based modern luxury interior designer, Rose Uniacke who will be featuring decorative printed fabric, alongside a paint collection; market-leading joinery specialist Hux; Linwood’s luxurious fabrics and wallpapers; British lighting brand Pooky Lighting and luxury light designers Original BTC.

Specialists in antiqued and gilded mirror glass, Dominic Schuster, will also be exhibiting their work at the show, along with one of the biggest and oldest existing companies producing hand-made rugs in Europe, Ferreira de Sa Rugs; multi award-winning design studio specialising in luxury wallcoverings and surface design, Anna Glover; bespoke furniture company, Love Your Home; Swedish manufacturer specialising in beds, bedlinen, pillows and lifestyle accessories, Hästens; bespoke furniture manufacturers Fiona McDonald and lastly home furnishings manufacturer and designer, The Design Archives.

Decorex continues to be the place to discover unique and new products; visitors will be able to discover new makers at Decorex favourite, Future Heritage, a fun-filled bar concept designed by Sara Cosgrove and other exclusive installations in person followed by a digital event, Decorex Virtual 16-18 November, featuring a 3-D exhibition walk-through created by the UK’s leading creator of 360 Virtual Tours, Venue View. Each year Decorex hosts a thought-provoking talks programme with the biggest and brightest industry experts discussing the most pressing topics in design. This year’s programme will be available live at the event and then on-demand at Decorex Virtual in November.

TICKETS

Trade Visitors: £18 + VAT (Grants access across all four days of the show)
Consumer Visitors: £40 + VAT (Valid for Tuesday 12th October only)
Buy Tickets here now: https://www.decorex.com/en/attend/registration.html

DECOREX INTERNATIONAL 2021
Dates
: 10th—13th October
Location: Olympia London, Hammersmith Rd, Hammersmith, London W14 8UX
Opening Times:
Sunday 10th: 10.00 – 18.00
Monday 11th: 10.00 – 18.00
Tuesday 12th: 10.00 – 19.00 (Consumer Day)
Wednesday 13th: 10.00 – 17.00

DECOREX VIRTUAL
Online from 16th-18th November
www.decorex.com

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