Tackling the Problem of Dehydration

The experts from SOS Hydration explain the importance of hydration and how it affects our everyday health

What causes dehydration and what are its effects?
Many common aspects of daily life can cause dehydration and its effects are more insidious than you might think. During a normal day, we lose about two litres of water just through normal bodily functions. When we exercise, we can lose up to two litres per hour. Surprisingly, when we first start to sense thirst, we are already close to 2% dehydrated.

Dehydration is the number one cause of fatigue and exhaustion, and is also responsible for symptoms like frequent illness, headaches, low concentration, poor sleep, fatigue, and poor performance.

What is the usual solution used by athletes and what are its drawbacks?
Active people often reach for sports drinks when looking to replace fluids and electrolytes, but these drinks are usually filled with excessive added sugar, artificial colours, artificial flavours, and preservatives. Not only does too much sugar promote obesity and general poor health, but it also prevents the body from hydrating effectively. SOS has the optimal ratio of sugar to electrolytes, making it the fastest absorbing hydration on the market.

Another option many athletes will reach for is plain water–however, water without essential electrolytes does not hydrate as quickly or effectively, leaving you less hydrated than if you were to use SOS. SOS hydrates 3x faster than water alone, but with 10x less sugar than leading sports drinks.

Is too much sodium bad for you?
Too much of anything is bad for you! Sodium often gets a bad rap – but it’s actually necessary for the body’s cells to properly absorb water.

While sweating, the two main electrolytes lost are: sodium (range 10-70 mEq/L) and chloride (range 5-60 mEq/L). It’s important to replace sodium lost through sweat in order to maintain the body’s preferred electrolyte balance.

What is the formulation of SOS and how is it used?
SOS contains the optimal balance of electrolytes, including sodium, magnesium, potassium, and zinc. SOS is beneficial for exercise, daily use, rehydration after a night out, or for an immunity boost.

While asleep we can lose over 1kg (2.2lbs) of water-weight through respiration and sweating, so SOS in a glass of water can help kick start your morning and help you wake up naturally.

Dehydration is the number one cause of daytime fatigue. Adding SOS to your water throughout the day will combat the drying effects of air-conditioning and makes it easier to get in your 8-cups of water!

To use our electrolyte drink mix, simply tear open a stick, add it to 16oz of water (or, double it up when extra dehydrated!), shake it up and enjoy!

How is it different from sports and energy drinks?
The problem with sports drinks is that they are laden with sugar and calories. Unlike sports drinks, SOS has only 3g of sugar and 10 calories – approximately 10x less sugar than its unhealthy counterparts! This lower amount of sugar is not only healthier, but promotes faster hydration than more sugary sports drinks.

As for energy drinks: just like sports drinks, these also have very high levels of sugar. Plus, the “energy” in the name typically refers to high amounts of caffeine. While this gives you a quick boost of what may feel like energy, it typically comes with an intense crash from both the sugar and caffeine, leaving you feeling worse than before. SOS provides sustained, natural energy by hydrating the body’s cells for optimal performance – since dehydration is the #1 cause of fatigue and exhaustion, it only makes sense to turn to hydration first before caffeinated energy drinks – which rapidly dehydrate you anyway!

Where is SOS manufactured and who is it suitable for?
SOS is manufactured with the strictest quality standards in California, USA and distributed across the globe in the US, UK, and Australia.

SOS is suitable for anyone looking to hydrate more effectively and become the most healthy version of themselves. Our classic SOS formula is perfect for active lifestyles, sport, daily use throughout the workday, air travel, after a night out, and to prevent or recover from sickness!

Perfect for the whole family, SOS has also recently launched SOS Kids x PAW Patrol, a kids-specific line of hydration products!

What SOS products are most suitable for children?
Our new SOS Kids’ x PAW Patrol line gets young ones excited to hydrate with their favorite PAW Patrol characters!

Plus, parents love that it has only 3g of sugar, 10 calories, nothing artificial, and includes added Vitamin A, Vitamin C, zinc, magnesium, & potassium.

Our new kids’ line features fun flavours like PAWsome Mixed Berry, Soaring Strawberry, and Splashin’ Lemonade.

Can I get samplers and starter packs?
Yes! You can check out our SOS samplers & starter packs here: https://ukstore.soshydration.com/collections/shop-collection#theSamplers

What is the story behind SOS?
Unable to find a drink to effectively combat dehydration, one family with unique qualifications took action. A board-certified physician, a soldier, and an elite pro athlete combined the best in medical and sports science to engineer an advanced oral rehydration solution. Enhanced with minerals and proven by research, SOS is an evolution in daily hydration management now used by people of all lifestyles to stay healthy every day.

Where do I find out more about SOS?
To learn more about the science behind SOS, check out our education page at: https://ukstore.soshydration.com/pages/the-science-behind-sos-rehydrate or independently conducted studies at https://ukstore.soshydration.com/pages/the-research

To purchase or try a sample, check out soshydration.com!

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